YOKOHAMA, Japan – INFINITI USA is recognized as one of the top luxury automotive brands in the 2024-2025 Automotive Reputation Report, earning second place with a Reputation Score of 738. This achievement demonstrates the brand's dedication engaging luxury car buyers and addressing their evolving needs.
The annual Reputation report evaluates brands and retailers across North America using its proprietary Reputation Score–on a scale up to 1,000–to assess sentiment, engagement, and visibility.
In the current digital landscape, where consumer voices resonate widely, actively managing online reviews has become a vital component of success in the automotive industry. Modern buyers increasingly rely on online reviews to inform their decisions. By proactively addressing feedback, INFINITI has strengthened its credibility and fostered transparency across its retail network. The brand has consistently performed well in Reputation's annual rankings, securing the top spot among U.S. luxury brands in 2023 and 2021, and finishing second in 2024 and 2022.
"INFINITI has been redefining client experiences and setting the standard for luxury in the automotive industry since its inception 35 years ago," said Craig Keeys, group vice president, INFINITI Americas. "Our recognition in the 2024-2025 Reputation Report reflects INFINITI's unwavering commitment to delivering exceptional, client-centered experiences that meet the evolving expectations of luxury consumers."
To enhance client satisfaction, INFINITI continues to invest in programs like INFINITI NOW, INFINITI Premium Care1, INFINITI Valet2 and ICAR-XTM sales and service apps, streamlining the sales-to-service journey. Additionally, the brand has introduced initiatives such as INFINITI Client Experience Coordinators3 and MyINFINITI Experts4, designed specifically for the all-new 2025 QX80.
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1. INFINITI Premium Care is included with each new <2023 or newer> INFINITI vehicle purchase or lease from retailer stock. Coverage provided through Elite Protection Program. For complete information read your actual service contract. In Florida, INFINITI Elite Extended Protection Program is backed by IESNA, Inc., P.O. Box 685004, Franklin, TN, 37068-5004. License #60128.
2. INFINITI Valet service available at participating INFINITI retailers. Each retailer is independently operated. Availability of services or amenities may vary by retailer. Restrictions apply. Contact retailer for details.
3. The INFINITI Client Experience Coordinator Program is included for up to a one-year period beginning on the purchase date of a new 2025 INFINITI QX80. Program is not transferable to subsequent owner(s). INFINITI Client Experience Coordinators are available during the following business days/hours: Monday-Friday: 8am-5pm CST.
4. MyINFINITI Expert is available to clients who purchase or lease a new 2025 INFINITI QX80 from an INFINITI retailer from retailer stock ("Eligible Vehicle"). MYINFINITI Expert is available only once per Eligible Vehicle. Other restrictions apply. Subject to change at any time and/or termination without notice.
About INFINITI
INFINITI Motor Company is headquartered in Yokohama, Japan, with operations around the world including regional offices based in the Americas, China and INFINITI International Markets in Dubai. INFINITI premium automobiles are assembled in manufacturing facilities in Japan, North America and China. INFINITI design studios are located in Atsugi-Shi (near Yokohama), London, San Diego and Shanghai.
More information about INFINITI can be found at http://www.infiniti.com.
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Contacts - INFINITI Global Communications
Stephen (Steve) Coughlan
Deputy Director, Global Communications
stephen.coughlan@infiniti.com
